Tuesday, May 17, 2011

Kettle Brand TIAS

I just saw at my local Yokes Fresh Market that there is a new brand of Kettle chips called Tias:


I'm curious, are these chips made from real or artificial tías? Where are they getting their tías? It looks like their headquarters are located in Salem, Oregon; perhaps I should check Salem local papers for an unusually high report of missing tías?

All joking aside, I really think their marketing and branding team dropped the ball on this one. Nobody who speaks Spanish wants to eat an aunt flavored chip...

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